Digital Content Manager



(Fulltime 38h)

“Do you want to work in a fast growing company with a high digital focus and help our website content to the next level?”

The job

Our growing company is in need of an experienced and ambitious Content Manager to oversee development, execution and delivery of digital content. You will be part of the web management team. 

You will lead an enthusiastic and creative Content Team that consists of three Product Content Editors and that will be extended with two Web Content Specialists. Besides being the owner of the content management strategy you will also focus on exploring new (web) functionalities together with the Product Owner. You will be providing both tactical and operational insight into the web management team and leadership to the content management team.

You guide your content team on topics such as SEO tooling, Google Tag Manager and the optimization of the Online Enrichment process. You are also expected to coordinate the correct supply of products online, the weekly deals and to ensure that any issues with content are solved or escalated accordingly to the Web Manager.

Our ideal candidate

We are looking for an experienced Content Manager that can help us achieving our overall strategic digital goals by setting up our digital content strategy. You’re pragmatic and know how to translate strategy into actions. You have a hands-on and can-do mentality and have great communication skills.

Digital savvy, team builder, content lover, leader by example, visionary, a real tacker.

Is this you? Then we want to work with you!

Our formula with a surprisingly complete assortment and competitive prices require an enterprising, result oriented, pragmatic attitude with a high level of cost consciousness and a keen sense of urgency.

Furthermore you have:

  • A Bachelor’s degree (preferably in Marketing)
  • A minimum of 5 years experience with Content Marketing, with a minimum of 2 years’ experience as a team lead.
  • Experience in Retail and/or fast paced organizations

Excellent command of the Dutch and English languages (in word and writing) is required due to the international nature of our organization

Our offer

  • A competitive salary (on the basis of 38 hrs/wk.)
  • A bonus based on Personal and Company goals
  • Company laptop and mobile phone
  • 15% employee discount on purchases at Action
  • Being part of the Digital future of at one of the fastest growing Retailers in Europe

What’s in it for you?

If you want to make a difference in one of the fastest growing retail companies of Europe, you might be interested in becoming a part of our new Digital Dreamforce.

Action is a down to earth West Frisian company, rapidly transforming into the digital realm. We are operating over 1.100 stores in 7 countries. Digital specialists could really make a difference as offline marketing budgets are shifting towards online.

This journey is challenging and exciting. We will more than double the present Digital team this year, as digital transformation is one of the priorities for Action going forward. So we need experienced people that can make a difference. You’re not going to sub-optimize at a big pure player, you will work as a key player in Action’s Digital Transformation. Front line.

Wanna play?


For more information about the application procedure you can contact Renske Peeters (Recruiter). You can reach her via (You can only apply via our online form).

Are you ready for a challenge within retail and are you looking forward to building the future of the fastest growing discounter in the Netherlands with European ambitions? Join us!